Hefner Saves Hollywood
First of all, little known probably to most, he has for decades been a fantastic philanthropist for the preservation of old Hollywood films, giving big donations to institutions like the George Eastman House for the preservation of old reels of classic films, while maintaining a large personal collection of movies that he screens for friends and curators alike at his mansion. Now, he has stepped up again the name of cultural preservation, and bought the land near the Hollywood sign, turning at least what was a private real estate advertisement into essentially a public landmark. In fact, he prevented it from turning into a hotel, which despite the creativity, I don’t think would really preserve the spirit of the image. What a guy; funny it takes such a well-known figure to get out there and do something like this for the public good, because I’m sure he’s not the only rich person in Hollywood. Why is it he seems to be the only to care so much about the cultural legacy of Los Angeles?
Images of the Hollywood Hotel idea courtesy ArchDaily: